{"id":242280,"date":"2025-02-24T11:30:20","date_gmt":"2025-02-24T17:30:20","guid":{"rendered":"https:\/\/laredsocial-noticias.com\/wp\/?p=242280"},"modified":"2025-02-24T17:17:24","modified_gmt":"2025-02-24T23:17:24","slug":"profeco-llega-a-acuerdo-con-ocesa-y-elimina-venta-de-pulseras-cashless-2","status":"publish","type":"post","link":"https:\/\/laredsocial-noticias.com\/wp\/profeco-llega-a-acuerdo-con-ocesa-y-elimina-venta-de-pulseras-cashless-2\/","title":{"rendered":"Profeco llega a acuerdo con Ocesa y elimina venta de pulseras &#8216;cashless&#8217;"},"content":{"rendered":"<p>C\u00e9sar Iv\u00e1n Escalante Ruiz, titular de la Procuradur\u00eda Federal del Consumidor (Profeco), dio a conocer que la empresa Ocesa \u2014la cual controla gran parte de la organizaci\u00f3n de shows musicales y de entretenimiento\u2014 ya no vender\u00e1 la llamada pulsera \u201ccashless\u201d ni cobrar\u00e1 comisi\u00f3n por prerrecarga ni por retorno de dinero.<\/p>\n<p>La decisi\u00f3n se tom\u00f3 tras m\u00faltiples quejas de usuarios, por lo que el acuerdo tiene el objetivo de evitar que los asistentes a eventos de entretenimiento enfrenten cargos adicionales por solicitar el dinero sobrante en sus pulseras electr\u00f3nicas.<\/p>\n<p>Escalante Ruiz explic\u00f3 que la revisi\u00f3n del sistema \u201ccashless\u201d se origin\u00f3 a ra\u00edz de una pregunta formulada por un reportero, por lo que detall\u00f3 que se constat\u00f3 que el banco involucrado s\u00f3lo actuaba como patrocinador del sistema, lo que llev\u00f3 a la Profeco a contactar directamente a Ocesa. Una vez esto, la firma pact\u00f3 eliminar la venta del dispositivo \u201ccashless\u201d y renunciar a cualquier cobro de comisi\u00f3n.<\/p>\n<p class=\"text-align-center\"><em>\u201cLlamamos a Ocesa y llegamos al acuerdo que en los eventos y festivales en los que ellos operan: Gran Premio de M\u00e9xico, NASCAR; los festivales EDC, que acaba de ser el fin de semana, Vive Latino, Tecate, Emblema, Arre, Corona Capital y Flow Fest, ya no vender\u00e1n el dispositivo &#8216;cashless&#8217;\u201d, coment\u00f3 en la ma\u00f1anera el servidor p\u00fablico.<\/em><\/p>\n<p>Y anot\u00f3 que tras ello se beneficiar\u00e1 a miles de asistentes y sienta un precedente en la regulaci\u00f3n de los m\u00e9todos de pago en eventos masivos, por lo que invit\u00f3 a otros organizadores a adoptar medidas similares para garantizar mayor transparencia y protecci\u00f3n al consumidor.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>C\u00e9sar Iv\u00e1n Escalante Ruiz, titular de la Procuradur\u00eda Federal del Consumidor (Profeco), dio a conocer que la empresa Ocesa \u2014la&#8230;<\/p>\n","protected":false},"author":1,"featured_media":242279,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[78,6026],"tags":[4959,77],"class_list":["post-242280","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nacional","category-portada","tag-featured","tag-principal"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - 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